The concept of ultraprocessed food (UPF) has become a hot topic in health and nutrition, with many news articles and studies warning of its detrimental effects. However, as this article reveals, the term is more of a buzzword than a scientific classification. The author argues that the Nova grading system, which introduced the term, is flawed because it doesn't measure actual food processing but rather subjective opinions about what constitutes 'ultra' processing. This leads to inconsistent definitions, with foods like corn chips being labeled as UPFs regardless of their processing level. The author also points out that most research linking UPFs to health issues is low-quality and misleading, and that randomized trials show minimal negative impacts. The U.K.'s Food Standards Agency has largely discarded the UPF concept, advising instead to focus on overall diet quality and reducing saturated fat, sugar, and salt intake. The author concludes that the term UPF is almost meaningless and that regulating the food system based on subjective opinions is not a sound approach.